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IMTA launches the new JAC J7 Sportback+

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New JAC showroom opens in Tubli, Bahrain+

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MANAMA: International Motor Trading Agency (IMTA), a subsidiary of the Khalil Ebrahim Kanoo Group, have debuted the J7 Sportback, the latest car from China’s Anhui Jianghuai Automobile Company (JAC Motors) on Sunday, April 18, 2021. The exclusive authorized distributor of the brand in Bahrain announced that the latest car features a stylish and sporty exterior, high-end specifications, outstanding performance and a reasonable price tag. The J7 comes with a 1.5-litre petrol turbo charged engine which produces 148 horsepower, and is available with a six-speed automatic transmission. An assertive front face, treading rear lamp, sportback styling, and large trunk space and other design elements combine to create the coolest product in its class. The J7 also boasts the largest body in its class, propped up by front and rear independent suspension in a hatchback shape bringing greater convenience. The car’s infotainment system includes a big-sized MP5+ Apple Carplay/ Android Auto system with ambient lighting, providing customers with a convenient and immersive audio-visual entertainment experience. Under the tagline ‘Ignition of inspiration’, the concept of ‘sportback’ breaks through the limitations of the traditional three compartment car’s trunk, creating a style icon. All JAC J7 versions are equipped with automatic functioning LED headlamps, daytime running lights, power side-view mirrors with heating, height adjustment of the steering wheel and remote-controlled keyless entry. Standard specifications of the car include airbags for the driver and front passenger, ABS, EBD, HBA, ESC systems, AutoHold system and rear parking sensors. Commenting on the launch, IMTA President Suzan Salman Kanoo, “Despite pandemic induced challenges, we are delighted to bring the new J7 to Bahrain as we continue to emphasize new technologies and products. It is a pleasure to work with JAC as the company continues to enhance its product lineup with vehicles that are fun to drive, technologically advanced and appeal to a wide range of buyers.” Adding to the comments, IMTA Vice-President K N Singh said, “The J7 has been comprehensively innovated in appearance design, passenger space, overall performance and intelligence and safety, and thus the product competitiveness has been comprehensively improved. He added, “Unique comparative advantages of the model are sportback design, rear independent suspension, large screen central control without button – 12.3 inch smart touch-screen, interior ambient lighting, and leather seats with handstick interiors.”
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International Motor Trading Agency (IMTA), the exclusive distributor of China’s Anhui Jianghuai Automobile Co (JAC Motors) in Bahrain, has opened a new showroom for the brand. The showroom in Tubli has been inaugurated by IMTA President Suzan Salman Kanoo and Vice-President K.N. Singh at 11 am on Sunday, June 28, 2020. The launch event was done internally with the adherence of all safety norms considering the Covid-19 pandemic situation. It was seen virtually by thousands over social media platforms.